Would You Like Me & My Team Of Experts To Generate For You A MONTHLY Revenue Stream Of $14,445, $26,852 or Even $207,677 Every Month… For FREE??

Would You Like Me & My Team Of Experts To Generate For You A MONTHLY Revenue Stream Of $14,445, $26,852 or Even $207,677 Every Month… For FREE??

Facebook Ads Case Study: How We Took 1 Custom Home Builders Website & Facebook Ads, Made A Few Simple Tweaks, And Started Getting 250+ Leads, 8 Consultations and 2x $800k Sales Per Month...

From The Desk Of Lance Lamborghini, Perth Western Australia

Dear Entrepreneurial Friend, I’m looking for a few more of my ideal “lifestyle and dream” clients that I can bring in massive results for. 

Yes you read that right, I’m looking to help you absolutely explode your business. 

But only if you want it… If that’s you, my team and I will personally do 99% of the work needed in your business to double, triple, or maybe even quadruple your revenue in the next 6­12 months. 

Just like I have for these folks: 

Lane Family Financial, Southwest Cashflow, Funnel Experts (A Division of Digital Marketer), Rize Global and many more…

And If I Do Not Succeed (Which Hasn’t Happened Yet) You Pay Nothing Out Of Pocket

Here’s why. 

The first thing I’m going to do for you is personally help you create a strategic plan to bring in qualified sales leads that convert into high paying customers immediately. 

Yes you read that right…IMMEDIATE MONEY! 

There’s no charge for this and it only takes about 30 – 45 minutes for us to do together. 

(After doing this type of thing for almost 5 years straight, I’ve gotten pretty good at fast results). Like Share Trey Lewellen, Kevin Kurgansky and 1,118 others like this. 

Anyway, I’ll even do most of the heavy lifting for you… telling you exactly what to do, how to position your offer, and how to bring in back­end money as well. 

At the end of this initial planning session one of these three things will happen:

You love the plan and decide to implement it on your own. 

If this is the case, I’ll wish you the best of luck and ask that you write me a testimonial about how awesome the plan was I gave you. 

You love the plan and ask to become my client so my team and I can execute and optimise the plan for you so you can profit from it ASAP. 

If that’s the case, we’ll knock it out of the park … And that’s a promise.

Every single one of my clients gets results. 

Every. Single. One. 

In the unlikely and unprecedented event that you feel like you wasted your time, I will send you a secret gift as payment immediately.

No questions asked. Your time is your most valuable asset you have, and I respect that.

It really is that simple and there’s no catch.

Think about this… The “worst” that can happen is you get a secret gift for “wasting” 30 – 45 minutes of your time.

The best that can happen is my team and I will increase your sales and profits several times over

That’s Why This Is The Closest Thing To FREE MONEY You’ll Ever See.

Here’s how it’ll work:

First, you’ll get on the phone with me one on one to go over your business.

We’ll take a look at what you’ve got, what you’re doing, and what you want to achieve going forward.

Once I have those “raw materials”, I’ll help you come up with a strategic plan of action to immediately increase your profits dramatically.

There are a number of ways I might do this for you.

For example, I might show you how to restructure your offer for a better price point…

…how to create recurring revenue (even without a continuity program)…

…how to pull in buyers from untapped sources

…or how to reactivate past customers.

And if you have a list of prospects, we’re bound to whip up a quick promotion you can run within days …and have the cash register ringing over and over again.

And like I said, there’s no charge for this

So Why Would I Offer It?

Two reasons:

First of all, I enjoy it.

I eat, sleep and breathe marketing and sales!

It’s what I was put on this Earth to do and I love talking about it so much, it isn’t “work” to me.

Plus, I believe that small businesses are the backbone of our country.

If I can help you make your business successful, than I’ve done my patriotic duty – even if you never become a client.

Second of all, it’s how I attract top­-level clients.

Here’s how that works:

Assuming you’re happy and you want me and my team to execute on your plan, you’ll probably want to retain my company on a long term basis.

If this is the case, I might invite you to become a client.

My “fee” is $2,500 to $5,000/month (depending on what we’re doing for you)… but if you think about it, it really doesn’t “cost” you anything.


Because I expect to make you much more than $5,000 in the first month… and if we keep working together over the next 12 months, I’m confident I can double your entire business… at minimum.

Actually, I can give you a plan to make more than $5,000 during our first conversation – which is free!

So you’ll see the value by the time we hang up the phone – without ever spending a dime.

And look. If you don’t want to become a client, don’t worry about it. You won’t get any sales pitch or pressure from me of any kind, ever.

In fact, here’s my “IRON CLAD PROMISE” to you:

You’ll Find Our Conversation To Be Incredibly Valuable Or I’ll Send You A Highly Valuable Gift Immediately To Compensate You For Your Time

Now, obviously this is an amazing offer…

Think about it.

I’m personally generating a profit­-plan for you up front – for free – and then letting you pay me later if (and only if) you decide to work together long term.

Plus, I’m taking it one BOLD step further by guaranteeing you’ll find this free plan immensely valuable – or I’ll send you a highly valuable gift just for wasting your time.

Just tell me, and it’s yours. No questions asked.

Who Else Would Do That?


ut I’m happy to put it on the line like this because my clients always stay with me, send in great feedback, and report great results.


Every single one of them

Want To See What I Have Done For Others? Check Out These Testimonials

My stuff works, and I know that if we work together, you’ll be thrilled with the results we get in your business.

Consider this:

Over the past month, I’ve generated over 5 HUNDRED THOUSAND DOLLARS in sales for myself and my private clients.

Here’s Proof From One Of My Clients Who Did $207,000 Of Sales In ONE WEEK From The Work We Did For Him

Anyway – as you can imagine, I’ll get a LOT of interest from this letter. And that’s why I need you to read this next part carefully:

This Is NOT For Everybody. Here’s Who I CAN Help:

I’m VERY picky about who I’ll speak with and I’ve got a strict (but reasonable) set of criteria that needs to be met in order for us to proceed.

Here they are:

You have to have a real business selling a high customer value product or service that actually adds value to people’s lives.

You need to have a proven track record of results that you are currently getting for your customers…

Here’s some examples of businesses that benefit the most from what I do:

Consultants Coaches


Cosmetic surgeons

Cosmetic dentists

Real estate companies

Commercial real estate developers

Luxury real estate brokers

Software developers


You have to be willing to spend (or currently spending) at least $1,500/month on traffic or have a real good stream of SEO traffic already coming to your site.

This means that you’re getting consistent traffic and making sales already.

You’re running ads, you’re promoting, and you’re selling stuff.

You don’t have to be “everywhere” or “huge”… I just need you to be PRESENT in your market.

It’s impossible to get the results I promise without a certain amount of reliable & predictable traffic.

Third, you have to be able to pay for the work that my team and I are going to do for you.

The investment for my services is $2,500 to $5,000/month (depending on what we do for you).

Like I said before, if you think about it, it doesn’t really “cost” you anything.

Let me give you another reason why…

Because if you meet the criteria I outlined above, I know for a fact that I can get you more than enough sales each month to make you wildly profitable beyond what you invest in me to do this work for you and what you invest in your ads.

That’s Also Why I Offer My Clients A “Brass Balls” Guarantee.

If you work with me for three months and aren’t profitable from the work I’m doing for you (which hasn’t happened yet), just let me know and I’ll keep working for you for free for another three months or until you become profitable – whichever comes first.


That’s it! Those are all my requirements.

Here’s What I Want You To Do Next

Assuming this all sounds awesome to you and you would like to talk with me personally about getting you results, then I’m more than happy to carve out some time from my extremely busy schedule just for you. Here’s how the process works: First, you’ll need to fill in a short application. Don’t worry it’s really simple and only takes a couple minutes to complete. I just need to know what you’re selling, what you’re looking to accomplish and such

Here’s What Will Happen After That.

Once you submit your application, you’ll get sent over to a special online calendar where you can schedule in your time to meet with me personally. This is IMPORTANT. If you don’t fill out the calendar, I won’t call you! You’ll also get a confirmation email from my lovely wife and operations manager Heather. She’s going to make sure that you are on for our scheduled time and plan on showing up. If you don’t reply to confirm, we’re going to cancel the appointment. I know these two things may sound harsh, but I don’t have the time to chase people around. I can only take the time to talk with people who are serious about growing their business… …and this is how we filter those people out who aren’t serious

Our First Call Will Be Just You And Me One­on­One, For Around 30 Minutes.

This is where we will really begin working to figure out exactly what you want …and how to make it happen. I’ll painstakingly review your goals, your offers, and so forth …and deliver a plan to bring in money…IMMEDIATELY. At the end of the call, one of three things will happen: If you see the value in becoming a client, great! We can talk about what it would look like to move forward. If you don’t want to become a client – that’s OK too. We’ll part ways as friends. No biggie. In the unlikely and unprecedented event that you feel like you wasted your time, I will send you a secret gift as payment immediately. Either way you’ll receive a VERY valuable marketing strategy and execution plan that you can use to get qualified sales appointments. And you’ll walk away with a new found CLARITY as to where you are right now, what’s holding you back from achieving RESULTS, along with the EXACT NEXT STEPS needed to help you break­through your current barriers. It will probably be the most profitable 30 minutes that you invest in your business this year. So go ahead and complete your application now and I look forward to seeing if I can HELP you move forward faster…


This opportunity is extremely limited because of the intense ongoing work needed in order to provide you with results. I only work with a handful of clients at a time. In fact, I can only take on four new clients each month. So with that said, know that the window of opportunity won’t be available for very long. If you feel that this is right for you, all you have to do is click here, complete your application and let’s talk. I look forward to speaking with you. To the victor belong the spoils, Jason Hornung P.S. You might be wondering what you “get” as a client. The main “thing” you get is me and my team. We’ll literally become your online marketing and sales division doing all the work for you! Like I said earlier, our first conversation together will be around 30 minutes or so. On that conversation I’ll give you a Profit Plan specifically for your business – based on what we talk about. During that call, I’ll also give you some steps to take immediately for fast results. You get that first call regardless of whether or not you become a client. Now – if you DO become a client, we’re going to immediately schedule a follow up call. On that follow up call, we’re going to get everything my team and I need to execute on your plan to get you massive results. For each client, it’s slightly different based on your specific goals and business model… …but for every client, we take care of practically everything. We’ll build you a proven lead and sales generating funnel online using a series of pages that we create. We’ll set up all the technical stuff for you including email autoresponders, tracking code and testing systems. We’ll write an email autoresponder sequence for you and put it in place. We’ll create ads for you and drive targeted traffic into your funnel for you. We’ll run a bunch of sophisticated online tests for you to constantly improve the system. We’ll consult with you on all of your sales and marketing to get you the most results you can possibly get. We’ll report everything to you. And if you want, you can use my sales team to close your deals so all you have to do is keep your clients happy. Once we have the stuff to do all that, then we start working for you. Within two weeks, we’ll have all the assets we need in place to start generating you leads and sales. From that point forward, two things will happen: A: You’ll get detailed reports daily of the results from the work we’re doing for you. This includes a dashboard spreadsheet we custom make and complete for you every weekday. You’ll also get review videos from me on a weekly basis SHOWING you what we’re doing to improve your results. B: We’ll stay in CONSTANT COMMUNICATION by email, phone and Facebook. This way, you can bounce ideas off me and we can make sure we stay on the same page. I think you can see that this is a completely bad­ass offer that is a genuinely rare opportunity. Remember, this is NOT just consulting. This is all stuff my agency does for you! Who else will do all your marketing and sales for you? NOBODY!!! If you feel that this is right for you, all you have to do is click here, complete your application and let’s talk. Conversations are granted on a first come, first served basis. This site is not a part of the Facebook website or Facebook Inc. Additionally, This site is NOT endorsed by Facebook in any way. FACEBOOK is a trademark of FACEBOOK, Inc. Anti Spam Policy Terms & Conditions Contact Us Earnings Disclaimer Copyright © Jason Hornung Agency, Inc. ­ All Rights Reserved

Are you FRUSTRATED trying to generate sales for your custom home building company?

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Business walkthrough and discuss your goals to see what it will take you to be succesful with facebook ads

We'll map out a strategy for you to achieve those goals and be profitable with your advertising

Available Appointments on June 30, 2020

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My team and I recently had had the privilege to work with a pretty unique concept ecommerce startup – Waft.  The Singapore-based brand offers personalised, high-quality perfume. 

While the product was interesting to say the least, the sales just weren’t there.
When we first started working with Waft, they were doing about 8-10 sales per day and it was costing them over $100 per sale (on a $100 product)… ouch! 
Less than two months in and we managed to turn that ship around, taking Waft from petty and horrible FB ad results to half a million dollar monthly revenues from $100K ad spend! 
I don’t know about you, but that’s pretty a pretty good ROI for ecommerce!!
I’m about to walk you through exactly how it was done. I’ll show you where we ran ads, how different traffic sources performed, what had the biggest impact on the success of the campaign, and what I’d do differently next time.
Pre-Facebook Ad Campaign… 
Before the rollout of new Facebook campaigns, we ran a full audit on the Waft ad account.  
Some of the things we look for when running such audits include: 
  • Placements: where have budgets fed to 
  • Optimisations: Facebook goes through phases where it will give preferential treatment/results to certain campaign objectives – we look to see if the brand was leveraging some of these optimisation pockets to their advantage 
  • Tracking and pixel heath: we check to see what sort of data has been “seasoning” the pixel and if this data is being used to further improve results
  • CTR and CPC: this helps us to assess the fit between creative and targeting
Following the audit, the final step before going live with any campaign rollouts was to do a full “secret shop” of the user experience to ensure the funnel itself and buyer journey was ready for conversions. 
In our initial findings for this we discovered that the brand used a lot of fancy language in ads (which typically don’t lend well to direct response copywriting).  
We also found that the flow to purchase was a little jolting a confusing from the initial sales page into the product customisation phase and that perhaps the brand would be better off to take a gamification approach here. 

Here's how we can get you results


Through our proprietary “Profit Maximizer” system, we’ll create high quality advertising that gets the right person in front of your offer at the right time. You’ll get reliable, consistent traffic that turns into predictable and scalable profit for your business.


Good traffic into a bad conversion process is a surefire way to create ill-will in the marketplace quickly! We’ll help you make strategic changes (based on data) to your marketing and sales processes so you’ll convert the highest amount of visitors into customers possible – all while creating goodwill in the market.


The unfortunate reality of successful online advertising is that it is NOT “set it and forget it”. Our expert team is testing, tweaking and refining various elements of your campaigns daily to optimize them for your continued success and getting you the highest ROI possible.

The Campaign… 
Now that the funnel and campaigns had been properly assesed and that the brand was ready for traffic, it was time to go live with the campaigns. 
Previously, the brand had run all of it’s geographical targeting under the same ad account, before we launched any of the new campaigns, we split up each country into new ad accounts.  There’s a couple reason why we did this:
1. Splitting budgets into different ad accounts allows for easy and fast scale 
2. Splitting the campaigns across the different accounts diversified the risk (ie: if one ad account gets shut down for whatever reason, it doesn’t completely stop or stunt the sales)
3. Protecting the pixel data – each country would have different audiences and data, different accounts cleans up the reporting and the pixel data
The Objective 
We were tasked with increasing sales and driving down the down per acquisition from $100 to under $30. 
We also recognised the huge importance in building a warm retargeting audience that could later be tapped into. 
The Hook 
Because Waft was selling personalised perfumes – we decided to use the gamification angle in the creative – using copy such as “What’s your personalised scent, “Play Now”. 
We also split out interest and behavioural targeting down to individual interests to identify the pockets that would work with the brand. 

And here’s an example of one of the landing pages it directed traffic to – you can see here, it’s less of a sales page and more of a “game”, inviting users to put themselves into the funnel and discover their own unique scent. 

The Funnel 

We started off using a PPE (page post engagement) campaign and video campaign to the cold audience to build up a large and healthy custom audience that could be used for retargeting.  From there we split up the retargeting groups (Days 1-5, Days 6-10 etc) and encouraged them to pick up their customised bottles. 
We used placements like right hand column and desktop but the clear winner for conversions was Instagram.
The Results 
The single biggest change was “tidying” up the ad accounts, optimisations and improving the user experience to stabilise sales and drop the cost per conversion- the secret sauce was adding the gamification element, which allowed for mass scale. 
2,715 sales from a $94,000 ad spend – resulting in $500,000 in revenue resulting in an average cost per sale of $34! 

The brand continues to scale and grow and is estimated to hit over $1million in revenue in the next six months. 

While the brand continues to scale and grow and is on track for $1M/month revenues it’s important to mention here the fact that we were offering a quality product with a proven history of sales. That’s important. If you’re trying to sell something that no one wants or that just isn’t good, it really doesn’t matter how good your ads are.
We can’t wait to see what our next ecommerce client brings in! 

Grab Your Free FB Ad Strategy Call

P.S. – if you’re skimming and just wanted to see what the offer was… you can request a free strategy call to have myself and my team personally audit your business and ad campaigns and advise on how to scale and succeed with FB ads!

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